Conversion optimization means anticipating user intent, designing to improve the chances of phone calls, opt-ins, and purchases with data and psychology.
Author Archive | Brian Watkins
Here are a few useful commands for Google’s search box to get far more specific results than your typical Google search for competitor research and more.
After you’ve crafted the last of your content, have created a meta title and description, and categorize your post, there are a few simple habits to get into for better ranking. Thought leaders in the marketing space like Derek Halpern often recommend spending more of your time promoting content than creating it. You spent a lot of […]
We rationalize a lot of bad behavior with “poor choices,” mental illness, or perspective. One man’s hero is another’s villain. What is evil, then, and does it really exist?
In this post we’ll explore why long form content ranks better and establishes more authority in your local marketplace. Join us for ongoing SEO tips!