About Brian Watkins
Brian Watkins is an art dabbler, writer, and lifelong tech enthusiast. He blogs about finding inspiration, personal growth, and science, and is the creator of the Digimorphosis Youtube channel.
Professionally, Brian Watkins got started doing marketing writing out of college because he didn’t want to go into journalism or be a teacher, but always seemed good at explaining things and breaking down complex topics for others. It started with sales copy and grew into blogging and writing all the content on websites.
A lot of businesses are good at what they do, but sometimes they need a hand presenting that on their websites and other materials.
Over time Brian studied the psychology behind language — why we use the words we do and the affects they have on decisions.
Brian Watkins decided to take that knowledge and combine it with what he’d been learning about improving websites’ search rankings. SEO at that time was largely cheaply written material geared entirely for machines, which failed utterly in the human experience. “Why can’t I take those technical skills,” he thought, “and combine them with what I know about communication to both improve ranking for websites as well as create a strong impression for users?”
Most recently Brian has worked alongside developers as they build sites. It’s a team effort, working together to plan what the site will look like, what its overall message should be, and how to tell that through a cohesive blend of visuals and written material.
Some Quotes I Like
“The difference between the right word and the almost right word is the difference between lightning and a lightning bug.”
– Mark Twain
“Fiction is the truth inside the lie.”
– Stephen King
“Talent hits a target no one else can hit. Genius hits a target no one else can see.”
– Arthur Schopenhauer