Hi there. I’m Brian Watkins.
I’m a writer who is fascinated by the nuance of language, and how technology changes the way we communicate and seek knowledge. I’ve worked in marketing as a writer and technical problem solver since 2007, and love blogging about what I’ve learned.
What are the common things that hold business back? What things should businesses prioritize with the vast online resources available to build a presence? These are the questions I help them answer.
I believe that marketing techniques can sell products without being deceptive, and that brands can flourish in a digital world while still being human. The core of my work is balancing what I know about communication with ongoing experimentation with how technology fits into that.
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